LLM optimization blog
Model updates, AI Overview behaviour, citation research and step-by-step how-tos. Short, specific, and written for people who have to ship something on Monday.
-
llms.txt examples: 10 verified files and what makes them work
Ten live llms.txt files from real companies, annotated line by line, plus the exact spec format and honest data on whether AI systems read any of it.
-
Schema Markup Validator: How to Validate Structured Data for AI Search
A practical guide to validating structured data in 2026: which tool catches what, the mistakes that survive a green checkmark, and what schema really does for AI search.
-
Zero Click Searches in 2026: The Data, the Disputes and the Playbook
A data-led look at zero-click search in 2026: the real numbers, why the major studies disagree, who is actually losing traffic, and what still works.
-
Entity SEO: The Foundation of AI Visibility in 2026
AI engines resolve entities before they pick sources, so here’s how to make your brand a recognized entity, with a step-by-step audit and a leverage-ranked signal table.
-
How to Block AI Crawlers: The Complete GPTBot and robots.txt Reference
A technical reference on every major AI crawler, the exact robots.txt rules that stop them, and the data on what blocking really costs you.
-
Perplexity SEO: How to Get Cited by Perplexity in 2026
A practical guide to earning citations in Perplexity: how its index and crawlers work, why it favours Reddit and YouTube, and the exact steps to get picked as a source.
-
SEO for ChatGPT: How to Earn Citations in ChatGPT Answers
A practical, current guide to earning brand citations inside ChatGPT answers, based on OpenAI’s own crawler docs and August 2026 citation research.
-
Google AI Mode: What It Is and How to Get Your Site Cited
A marketer’s guide to how AI Mode works, why it cites different sources than AI Overviews, and the changes that actually earn citations.
-
How to Rank in AI Overviews: The 2026 Playbook
A practical, evidence-based guide to earning Google AI Overview citations, built on 2026 studies from Ahrefs, seoClarity, Seer Interactive and Pew Research.
-
How to Turn Off AI Overview in Google Search (Tested, August 2026)
Google offers no global off switch for AI Overviews, but the Web filter, udm=14, tbs=1 and a couple of uBlock rules still get you clean results.
-
How to Check if ChatGPT Cites Your Website (Free Method)
A repeatable five-step method for checking whether ChatGPT mentions and cites your brand — including the personalisation trap that makes most self-checks worthless.
-
How to Add llms.txt to WordPress (3 Methods, Step by Step)
Add an llms.txt file to your WordPress site three different ways — file manager, a theme snippet, or a plugin — plus how to verify it works and what to put in…
Start with the guides instead
The blog covers narrow, practical questions. If you are new to this, the pillar guides are the better entry point: LLM SEO for the whole picture, what AI visibility means for the metrics, GEO vs SEO for how this differs from the search work you already do, and the free tools when you want a number rather than an opinion.